This Privacy Policy explains how Trendlox Ltd (“Trendlox”, “we”, “us”, “our”) collects, uses, stores, and protects personal data in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

We collect personal data including identity and contact details, order and transaction information, technical and usage data, and marketing preferences. Data is collected when users browse the website, create an account, place orders, subscribe to communications, or contact customer support.

Personal data is processed to fulfil contracts, provide customer support, improve services, send transactional communications, and—where consent is given—marketing communications. Processing is based on contractual necessity, legal obligations, legitimate interests, or consent.

Trendlox does not sell personal data. Data may be shared with payment processors, logistics partners, IT service providers, and professional advisers where required. Appropriate safeguards are applied.

Personal data is retained only for as long as necessary for legal, accounting, or operational purposes. Individuals have the right to access, rectify, erase, restrict, or object to processing and to request data portability. Requests can be made via support@trendlox.com. Complaints may be lodged with the UK Information Commissioner’s Office (ICO).